If you want to increase your website’s visibility,
website’s SEO performance then, I think, Blogger
custom robots header tags is the best solution for you. It’s the latest
& almost vital feature of Google’s Blogger platform.
So, if you don’t know what custom robots header tags
are, or how they work, it’s OK. No need to feel shy. Stay with us.
Because today we going to describe, what they are,
how they work, & how you’ll be benefited from using them in every possible
way.
What is Blogger Custom Robots Header tag:
Actually, blogger Custom Header Tags are some sort
of instructions which tell search engine
bots which contents need to index /no-index, follow/no-follow (like; posts,
images, pages) on search results.
To be frankly, publishing content is one thing. But allowing
Google to crawl & index everything in your site is another thing.
So, if you try to see it from SEO’s point of view,
it is actually not a good practice allowing your unnecessary sections or content to be crawled or listed
in SERPs.
Because if you do allow indexing like; Category/Label/Archive pages, you
may face some duplicate content related issue which will ultimately effects the
performance of your website.
So, custom header tags give you the ultimate
controlling power over your website’s performance.
Now, to enable Blogger robot header tags, follow
these steps as below description;
Step-01:
To activate that, first of all login to your Blogger
& go to Dashboard. Select your desired blog, if you have more than one.
Step
02:
Like below image, go to “Settings” section, and then click on “search preferences”. On the right
side, you will see “Custom robots header tags” option as “Disabled”. You have
to enable this manually.
Click “Edit” button next to it, then you’ll see
another pop-up, asking again, would you like to enable it or not.
Don’t worry. Simply click “Yes”.
Step
03:
Here is the most important part & you have to be
careful. This part allows you to control the search bots behavior over your
blog.
Just do as below instruction. No need to be worried
at all. We’ll explain those functions later.
Step
04:
After checking those boxes, you have almost
completed your job. Now click “save changes” button & your site is ready to
go.
Very simple.
Now if you notice carefully, in our step-03 stage,
there are 3(three) sections;
- Home Page,
- Archive and search pages, &
- Default posts and pages
& you may wonder, what are they / how they
works.
Now, it’s time for explanation.
Homepage
Settings:
In any website, home page is the most important part
& that’s why we shouldn’t block/no-index anything for search crawler.
That’s why we use, ALL & No-odp here.
Archive
pages:
Archive and search pages don’t have importance for
crawler but play some important role for your reader (it helps to navigate your
blog easily).
But from SEO’s perspective, we shouldn’t allow
search bots to index them, because those pages show same contents under
different category which cause duplicate content related issue.
We should remain those pages as No-index.
Default
posts and pages:
Why are we creating our posts? So that our readers
can get benefits from it, right!!
So, if we block robots to index our contents, then
your valuable info’s won’t be visible to your reader & all your hard work
would be in vain.
Therefore, to present your resourceful information
in front of the world, we should not prevent them from indexing.
That’s the real beauty of Custom header tags.
Conclusion:
I think, now you already know, what blogger header
tags are, how to set those tags properly & how important they are from SEO’s.
And, after reading this article, we hope, you’ll be
confident enough to set those tags by yourself. Because depending on proper
implementation of those, either you’ll reach more to your audiences or lose your
site from SERP’s forever.
Again if you have query related to this, feel free
to ask us. We’ll be happy to answer your questions & don’t forget to share
this information with others.
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